disrupting the marketing discipline
Big Ideas Workshop
Marketing is a broad business discipline that spans the full lifecycle of a business and the products they offer. However, it is not a static discipline. It changes and evolves daily, reacting to shifts in the economy and the demands of business. But what if the discipline of marketing wasn’t so reactive? What if marketing and business professionals could craft the profession with intention? Well, we can.
The Big Ideas Workshop is a highly-interactive, non-traditional experience for seasoned product and marketing professionals, founders, entrepreneurs, and HR professionals interested in leading the transformation of the profession.
disrupting the product discipline
Product Team Alignment Workshop
The success of any business depends on the strength of the product function. Whether your product is delivered by one person or a global team, identifying and aligning the activities that lead to a successful product lifecycle is one of the most critical decisions a company can make. With proper planning, the relationship across the product team can lead to effective product plans and deeper knowledge of your customers.
Product management and marketing professionals designed the Product Team Alignment workshop to provide a highly-interactive, non-traditional experience for participants. No two workshops are exactly alike. But each workshop will provide you with tools to develop and maintain a product team strategy that is unique to your organization.
